Here at Mabel’s Labels, we know choosing the right label company can be a big decision (the average buyer often takes around 15-20 minutes to make their final pick). So, to help you find the best kids name label brands we’ve listed the top: Ourselves (Mabel’s Labels)—Brightstar Labels, Name Bubbles, Tinyme, Label Daddy, Inchbug, and Colle A Moi for a comparison to help you find what’s right for you!
Full transparency: we’re writing this post to give you an honest, side-by-side look. And honestly? We respect our competitors and LOVE that each company brings something special to the label game! Here is a breakdown of the best kids name labels, comparing top kids label companies to find the right fit for you!
Breakdown of the best kids name labels to help you find the best fit!
Mabel’s Labels
About Us: Founded by four moms over 22 years ago, Mabel’s Labels has grown from a small business to a kids’ labeling industry leader. Known for our high-quality, durable products, Mabel’s Labels is trusted by families worldwide for customizable, long-lasting labels that are dishwasher-safe, laundry-safe, and designed to make life easier for busy parents.
We’re known for our customer service, and you’ve likely seen our founder, Julie Cole, on TV, at speaking engagements, and at events across North America.
- Years in Business: 21+
- Woman-Founded: Yes, founded by four moms—Julie Cole, Tricia Mumby, Cynthia Esp, and Julie Ellis—who wanted durable and stylish labels for kids!
- Design Options: Cute icons and designs for all ages, solid palettes, and wide variety of seasonal themes and colors, wraparound, and textured options.
- Quality: 100% satisfaction guarantee; waterproof, laundry-safe, and dishwasher-safe.
- Pricing: Label packs starting at $19.50; up to $51.00 for the Large Label Combo
- Shipping: Free shipping on all orders!
- Multi Nam Options: Yes.
- Build-Your-Own Combo: Yes.
Pros: Free shipping on ALL ORDERS. Highly durable, known for quality and variety of designs, multi-name packs, and build-your-own combos. 100% satisfaction guaranteed
Cons: Slightly higher price point, but quality and durability provide value.
Brightstar Kids
About the Brand: Brightstar Kids started in Australia and made its mark with affordable, vibrant, and easy-to-use labels designed specifically for kids. This brand has been creating labels for over a decade, with an emphasis on simplicity and fun, making it ideal for younger children.
- Years in Business: 19+
- Woman-Founded: Yes (Co-founded by parents Susan and Nigel Cooper)
- Design Options: Bold, colorful designs and lots of playful themes!
- Quality: Waterproof and dishwasher-safe
- Pricing: A large range, prices start at $14.95 for name labels and range up to $204.15 for the Ultimate Sticker Name Labels Pack.
- Shipping: Orders of $40+ will qualify for free shipping within the USA.
- Unique Features: Simple shapes, wrap and stick clothing labels
- Multi Name Options: No.
- Build-Your-Own Combo: No.
Pros: Budget-friendly, colorful designs young kids will love, great fonts and icons, often on sale.
Cons: High minimum spend for free shipping, or single-name packs; wrap and stick labels require extra work with trimming.
Name Bubbles
About the Brand: Founded over 15 years ago, Name Bubbles is known for offering high-quality, customizable labels that appeal to kids of all ages. This company emphasizes durability and versatile designs, making their labels suitable for school, daycare, and beyond.
- Years in Business: 15+
- Woman-Founded: Yes, Name Bubbles was founded by Michelle Brandriss in 2009.
- Design Options: Clean, minimalist designs along with playful options.
- Quality: Highly durable and waterproof, backed by a satisfaction guarantee.
- Pricing: Mid-range. Prices start at $20.99 for Pencil Labels and go up to $80.00 for the Sleepaway Camp Labels
- Shipping: Orders of $50+ for USA, and $100+ for Canada will qualify for free shipping.
- Unique Features: Stylish shapes and a-la-carte flexibility.
- Multi Name Options: Yes.
- Build-Your-Own Combo: Yes.
Pros: Reliable quality, split-name feature, and build-your-own options.
Cons: High minimum spend for free shipping, fewer youthful designs for young kids.
Tinyme
About the Brand: Tinyme is an Australian-based company with a global reach. Founded 18 years ago, it offers many products, including personalized labels. It is known for extensive customization options and modern, trendy designs.
- Years in Business: 18+
- Woman-Founded: No
- Design Options: Highly customizable with endless fonts, colors, and icon options.
- Quality: Water-resistant and durable, though it may not withstand frequent washing as well.
- Pricing: Starts at $17, with a-la-carte options.
- Shipping: Orders over $60 will qualify for free shipping in the US; $7 delivery fee in Canada
- Unique Features: Extensive personalization options, trendy look.
- Multi Name Options: Yes.
- Build-Your-Own Combo: Yes.
Pros: Great customization, multi-name feature, and trendy designs.
Cons: High minimum spend for free shipping, labels may show wear with frequent washing.
Label Daddy
About the Brand: Label Daddy is known for its wide range of licensed characters and sports themes, making it a popular choice for families with active kids. Founded over 15 years ago, this brand offers durable labels suited to outdoor use and sports equipment.
- Years in Business: 15+
- Woman-Founded: No, founded by Scott Melhman
- Design Options: Sports and licensed character themes, plus personalization.
- Quality: Sturdy, waterproof, ideal for items that don’t require frequent washing.
- Pricing: Starts around $22 for Water Bottle Labels up to $101.00 for the Deluxe School Pack; licensed characters may increase costs.
- Shipping: Orders $35+ will qualify for free shipping.
- Unique Features: Licensed characters, sports-focused designs.
- Multi Name Options: No.
- Build-Your-Own Combo: No.
Pros: Lots of great sports labeling options, NHL and MLB Licensed!
Cons: Limited design variety, no split-name option, higher costs for licensed characters.
Inchbug
About the Brand: Known for their stretchable Orbit Labels, Inchbug focuses on reusable, practical solutions for daycare needs. This company has been in the labeling business for over 20 years, and its Orbit Labels are particularly popular with parents for easy bottle labeling.
- Years in Business: 20
- Woman-Founded: Yes
- Design Options: Functional, simple shapes suited for easy identification.
- Quality: Reusable and durable; dishwasher-safe, but with fewer design choices.
- Pricing: Budget-friendly, with Orbit Labels starting at $12.95 up to $63.30
- Shipping: $40 order to qualify for free shipping within the USA and additional shipping fees for Canada.
- Unique Features: Stretch-to-fit design for bottles and reusable labels.
- Multi Name Options: No.
- Build-Your-Own Combo: No.
Pros: Perfect for daycare, reusable, and durable. Cute, two-toned silicone bands
Cons: Limited customization, single-name packs, High minimum spend for free shipping, and all sales are final.
Colle A Moi
About the Brand: A French Canadian-based brand, Colle A Moi was founded by a mom over 10 years ago. Now well known for its eco-conscious, beautiful designs that resonate well with kids and families. With over 10 years in the industry, Colle A Moi prioritizes eco-friendly materials and family-friendly prices.
- Years in Business: 10
- Woman-Founded: Yes, founded by Annie Nadeau
- Design Options: Bright, playful, beautiful, unique themes and designs
- Quality: Durable, waterproof, laundry-safe, and dishwasher-safe.
- Pricing: Starting at $8 for small rectangle labels, up to $46.50 for label packs.
- Shipping: Free shipping on orders over $20
- Unique Features: Eco-friendly materials, vibrant, beautiful style designs.
- Multi Name Options: Yes.
- Build-Your-Own Combo: Yes.
Pros: Eco-friendly, known for their unique, beautiful designs. Affordable options.
Cons: Limited customization on certain items, fewer themes for older kids.
Choosing the best of kids name labels:
Each of these brands brings something unique to the kids’ labeling space. If you’re looking for labels that are durable, customizable, and come with great design options, Mabel’s Labels is a solid choice due to the high-quality, build-your-own, and split-name options, but mainly – the free shipping on all orders, always – with no minimum spend, across USA and Canada.
However, no matter which company you choose, you’re bound to find labels to help keep your family’s belongings labeled and organized, and we’re here for that!