instagram ads


Last month when the Sex and the City reboot debuted, actor Sarah Jessica Parker took aim at the “misogynist chatter” surrounding how the show’s characters, herself included, have aged. “I know what I look like”, she told Vogue magazine. “What am I going to do about it? Stop aging? Disappear?” Amen sister! I mean, considering the alternative to aging is, um, BEING DEAD, shouldn’t we be pleased about those wrinkles and sore backs? SJP also took aim at social media where women are targeted for having too many wrinkles or none at all, and where brands and influencers encourage us to embrace our bodies exactly as they are, and in the next breath suggest expensive creams, scrubs, balms, lotions, and procedures because #selfcare. Surfing Instagram is a lot like shopping at Whole Foods: you’re enticed by the pretty colours and the possibility of living a better life. But in the…